Matthias Mehner

CEO | Sinch

As Managing Director at the software company MessengerPeople, WhatsApp expert Matthias Mehner has insight into the practice of over 2,000 companies and campaigns. Based on this, he is constantly developing new strategies for the successful and professional use of WhatsApp and other messenger services. Mehner teaches at various academies and has recently published his specialist book "Messenger Marketing" with Springer Gabler Verlag.

matthiasmehner.de

Blog Posts

Do messaging channels like WhatsApp have a place in the Professional Contact Center?

16. February 2022

There are a number of reasons why professional contact centers should consider adding support for WhatsApp and other modern conversational messaging. Matthias Mehner looks at a few key factors driving the adoption of conversational messaging channels in today's professional contact centers.