General Manager DACH | Content Guru
As General Manager at Content Guru, Barbara Caspers-Zarini is responsible for Germany, Austria and Switzerland. With many years of expertise in the sectors of Customer Experience and Employee Experience, Barbara understands exactly what customers, employees and end customers want. CX+EX=TX - Customer service is constantly changing and the Total Experience is increasingly coming to the fore. As an experienced professional, she understands this evolution precisely and guides companies hand in hand on the path to innovative customer service.